The Schwarzkopf Event at Casa Corberó

On June 4th, I had the pleasure of working at one of the most spectacular and magnetic architectural gems in Catalonia: Casa Corberó. Schwarzkopf was hosting a highly exclusive showcase for its latest Taft lineup, and I was invited to run one of the styling stations, getting the attending influencers camera-ready.

Arriving at the venue was an absolute visual treat. The production and setup that the brand pulled off was incredible, blending seamlessly with the labyrinth of concrete arches, sculptures, and raw natural light that defines Xavier Corberó's iconic space. It’s always a luxury to step into a workspace that has been so meticulously designed.

My role for the day was straightforward: ride the wave of the event and focus purely on the hair. It was a steady stream of content creators passing through my chair. The technical goal was to create clean, high-performing styles with just the right avant-garde edge to match such an artistic environment, ensuring every look held up perfectly for the various photo sets scattered around the property.

A great day of craftsmanship, surrounded by an impeccable production where architecture and hair artistry came together beautifully.